Colgate revealed the results from a national oral health care survey of more than 3,000 multicultural Americans, specifically Hispanics, African-Americans, Asian Americans and Native Americans.

Results revealed that diverse communities have a stronger sense of responsibility when addressing oral health issues, reporting more frequent brushing, flossing and mouthwash use than the overall U.S population.

In spite of reportedly excellent at-home oral health care, however, multicultural Americans still experience higher rates of overall oral health issues such as cavities, plaque build-up or bleeding gums.

Dr. Marsha Butler, vice president of Global Oral Health and Professional Relations, said, “We know that a little information can go quite a long way, particularly in this fast-paced world we all live in. Colgate is committed to providing accurate, relevant information to all Americans so that current and future generations can enjoy excellent oral health.”

Below are some of the key findings:

• On average, 80% of the multicultural Americans report brushing their teeth 2-3 times per day, compared to 75% of the general U.S. population


• Nearly two-thirds of all multicultural Americans don’t visit an oral health professional regularly, as recommended, even if they are aware of the recommendation


• Most multicultural groups surveyed have experienced at least one oral health problem in the past six months including cavities, yellow or stained teeth, plaque buildup or bleeding gums

The survey sourced questions from leading dental associations including the American Dental Association, Hispanic Dental Association, and the National Dental Association, which promotes oral health equity among people of color.

Colgate says it has ongoing efforts in place to promote better oral health. One initiative is the Colgate Bright Smiles Bright Futures program, which brings education and smiles to under-served children in the U.S. and worldwide with nine state-of-the art, mobile dental vans equipped to screen children for common oral health conditions.